with Marcos Ciarrocchi — Co-Founder, Graphite
May 6, 2026 · 45:12
Marcos Ciarrocchi, co-founder of Graphite, joins Keith Richman to discuss how AI is reshaping organic growth, search, and brand discovery. In this episode of Applied Intelligence, Marcos explores the shift from traditional SEO to answer-engine optimization, and how companies can use data, experimentation, and AI-powered growth systems to show up where customers now make decisions.
New episodes and short, practical notes on what actually works when implementing AI — no hype.